Leafly reports on the matching of wine and cannabis by the Hollywood giant. It all sounds a bit silly.
His new venture, “The Grower’s Series,” presents cannabis in a specialist, and valuable, package that will most likely appeal to higher-finish shoppers.
“Wine and cannabis are two ancient and bounteous gifts of Mother Nature, linked by good care, terroir, and temperateness,” Coppola remarked in a current press release. “Expertise producing a single applies to the other.”
So Coppola launched a new corporation referred to as Sana to generate the item, and enlisted Kathleen Murphy, the innovation director at his winery, to bring it to life.
“[Our target audience is] men and women who do not have a lot of expertise with cannabis,” Murphy told me. “Us not obtaining expertise definitely worked for the project.”
But does Coppola or Murphy in fact toke at all? Murphy declined to provide any additional facts.
Coppola does not develop cannabis, either. He teamed up with veteran farmers Humboldt Brothers to develop 3 strains: a sativa, indica and hybrid. Each and every is noted by the place and elevation at which it was grown. Sana also partnered with the bougie cannabis life style brand The Herb Somm, who arranged a series of coming out parties for “Grower’s Series.”
Additional at https://www.leafly.com/news/strains-merchandise/francis-ford-coppolas-new-money-crop-99-eighth-ounces?fbclid=IwAR1w9aF0ai_lbc7cazEaqWFG465yo7bOn0cMapumofY7Oa2_4uq6mzXfovM